Learn By Topic

Our Partner Spotlight series interviews experts from our killer network of agency partners and highlights their impact in the field of partner marketing.

Our Agency Spotlight series interviews experts from our killer network of agency partners and highlights their impact in the fields of affiliate and partner marketing.

Learn how we refined our Google Ads strategy to return 91% more quality leads with only a 9% increase in ad spend.

Everflow announced today that the leading partner marketing platform has been named to Tekpon’s Top 10 Affiliate Software of Q4 2023 list.

Care2’s affiliate marketing program scaled quickly through the amplification tools inside the Everflow platform.

Learn how to launch your own affiliate marketing program for revenue growth!

Everflow overcomes iOS 17's Private Browsing challenges by tracking the right way.

Our top things to do and see while visiting Chicagoland for Everflow Connect 2023.

Operational steps to empower your affiliate program to increase sales by 30%.

Effective B2B affiliate marketing strategies and tactics learned from Daniela Kretchmer building and managing HubSpot's affiliate program.

Proven agency strategies for successful lead generation.

Secrets to scale your affiliate content publisher business.

The Most Important Metrics for Growing Shopify Stores in 2021

Content affiliates play an important role in an affiliate program, but can often go unrewarded for their efforts in driving consumers to make purchases. Keeping content affiliates happy and engaged with your program is paramount to your success, and first touch attribution is great step in this direction.

The Complete Guide for Results Driving Email Marketing in 2021

We rallied five experts to talk about the evolution of the gaming industry as it relates to influencers and affiliates and highlighted key takeaways for brands to consider for their marketing strategy. Trent Knox (Esports Business Network - EBN), James Creech (Paladin), Vincent Frechette (PWNGames), Daron Melkonian (Skillz), Evan Heby (Tipalti)

Event tracking is a key element in your affiliate program tracking strategy! Use event tracking to learn who is truly driving revenue for your program.

Top 5 Tips for Recruiting Affiliates

Save affiliate program team time and catch more fraud by implementing smarter fraud prevention reporting and fraud prevention technologies.

Gain affiliate program insights by drilling down into partner placements via Everflow partner marketing platform.

Utilizing QR code technology can help increase affiliate program revenue through giving influencers and partners a convenient method to drive traffic.

Potential tracking issues can prevent influencers from getting proper attribution for their efforts. By using smarter coupon-related tracking, it's possible to overcome those difficulties.

Liquid Rise Media uses Preferred Partner Program from Everflow to gain new quality partners.

Everflow and Phonexa discuss how to drive insurance leads successfully, featuring Michael Cole, Amanda Farris and Nasser Aftab.

3 Reasons Why You Should Partner with Neil Patel's Agency

Tips on referral partnership, co-marketing campaigns, and scaling strategically, from a fireside chat with Bruno Cunha of Oyster

Modanisa, a leading modest fashion platform, generated over $150,000 in new revenue from introductions by Everflow.

How to use the Segment integration to manage all of your performance data inside Everflow

Guide to places to visit while in Toronto for Everflow Connect 2022 conference.

Optimize your performance funnel to double Q1 sales with Everflow and Full Service Funnels.

To be successful with Pay-Per-Call, as either a brand or marketer, you need the right platform for ensuring the calls are tracked and monitored for quality.

Monitoring and preventing coupon affiliates from coupon poaching, or stealing credit from other program affiliates via unworthy last touch attribution, is a key strategy to creating a more successful affiliate program.‍

Learn how the creator economy can drive results for your brand.

Using long-tail keywords to grow your eCommerce business's online traffic.

Jax Marketing on “How DTC Brands Drive Growth with Quality Affiliates”

Our breakdown of how to build a better SEO strategy in 2021 through the expert advice of Matthew Santos of NPAccel.

An overview of the iOS 14 update to SKAdNetwork, the challenges it creates for iOS Advertisers, Agencies, and Ad Networks, and how Everflow helps solve them.

Want to improve your approach to lead generation? Everflow talks impressions, clicks, and conversions with Databowl.

We sat down with clean.io's Alex Heckmann to identify when coupon affiliates are stealing credit from deserving affiliates. More importantly, we discuss how to prevent coupon extensions from destroying your profit margin and other performance partnerships.

How to Develop Stronger Lead Generation as a Small Business

How to Ramp up Affiliate Performance with Referral Marketing

How to Start a Brand Ambassador Program in 2021

Learn how to leverage your brand presence to scale an affiliate program.

How Everflow integrates with your social media marketing strategy on Facebook, Instagram, TikTok and Google Ads

How DTC Brands Can Succeed Moving From 2021 to 2022

Case study detailing how the FanFuel team scaled their affiliate marketing program to seven figures in revenue with Everflow.

Everflow Workshop on "Hacking The Subscription eCommerce Equation" with Ro Bhatia, COO of LimeLight.

Case study details how Harvest Hosts, an emerging RV vacation brand, created a thriving affiliate program with payout, creative, coupon, and email segmentation features in the Everflow partner marketing platform.

Guest Blog from Trend.io on using community marketing as a growth hack

How to choose the right creatives for native advertising and performance marketing.

This guide will walk you through the good, the bad, and the ugly of Affiliate marketing. Setting you on the path towards success through big picture strategy combined with actionable tactics.

How content should fit inside your Referral Marketing strategy

Guide to SEO Copywriting for Affiliate Marketing

How to grow during a crisis through choosing the right paid marketing strategies.

Understanding Influencer Whitelisting: When an influencer gives advertising permissions to their brand partner.

7 actionable tips to building an engaged social media community

Guest Blog on tips for learning digital marketing fundamentals

10 Ways Investing In Digital Marketing Can Make Your Business More Successful

Growth Through Influencer Marketing: The Why and How for 2021

3 Tips for Successful Content Marketing Funnel

5 reasons to focus on customer relationships for an effective branding campaign

8 Marketing Trends for 2021: What's In and What's Out?

Everflow's new Facebook Conversions API provides stronger data, faster ad loading speed, and better tracking for Facebook media buying.

Featuring BigCommerce's 2020 holiday planning guide and how you can get started by connecting your store through the new integrated Everflow app.

How Wasla Browser Fosters Inclusion with Subsidized Internet in Middle East / North Africa (MENA)

G2 Awards Everflow with Best Support and More for Fall 2020

Everflow Connect 2020 workshop on Unlocking New Performance Channels

Everflow Connect 2020 workshop on Split Testing and Optimization

Case Study with East 5h on how they built a referral driving engine through a culture of go-giving.

How pairing Everflow with Google Ads enhances GADS functionality and improves SEM campaign performance

Evan Weber of Experience Advertising talks with Everflow about the 5 most common mistakes made in affiliate marketing.

Everflow Connect 2020: 5 Tips for Saving Time and Effort with Everflow

Companies to watch! Wasla Browser has built a gamified mobile browser that rewards users with free mobile internet.

Everflow Connect 2020 Opening Keynote on "Lessons from 18,376 Subscription Companies: Value-Based Pricing Strategy" with Patrick Campbell, CEO of ProfitWell.

How to stop traffic siphoning fraud, where bad actors are using stolen passwords to steal traffic from active offfers.

Everflow Connect 2020 session on "Native Advertising User Acquisition" with Joe Burton of ROI Marketplace, Ryan Scibelli of Advida, and Richard Marques of Revcontent

Everflow Connect 2020 Session on "How to Build a Community that Drives Results" with David Berkowitz of Serial Marketer, Ryan Green of Gridwise and Chalymar Barkarr of Invoca.

Everflow Connect 2020 workshop on Tracking Methods

Driving growth by building intrigue and urgency through content marketing

Everflow Connect 2020 session on "Discovering New Opportunities through EverXChange"

How to find the perfect influencer for your social media marketing campaign

Learn why an affiliate program is the ideal next step for growth for a SaaS company.

Case study about Mandolin launching affiliate marketing program via Everflow.

A breakdown of the changes of Chrome 80 and what it means for your business. Answer: No major changes that you shouldn't already doing, but there are indications that Google is planning to eventually cut off cookies.

Case Study with DeRose Health on how they harness passion to grow their business and why choosing Everflow was an essential piece for their success.

Case Study with Gridwise on how business context shared during Everflow onboarding helped grow their business with the use of the feature-rich technology platform.

With ITP, Apple has been rolling out a new way for handling Cookie tracking in Safari, which makes up ~17% of web traffic (and 49% for US Mobile Web traffic). ITP greatly restricts cookie-based tracking - forcing advertisers to adjust their promotion methods away from cookie tracking.

Gummy snack company CandyCan generates repeat customers via Everflow event tracking, rewarded traffic, and ReCharge subscription solutions.