Non-Traditional Partners: The Key To Diversifying Your Affiliate Program

Join Lacie Thompson from LT Partners to learn how you can expand your partner mix to reach new audiences and drive incremental growth. Many partner programs rely on only a handful of affiliates and strategies for diversifying their affiliate partnerships is still a big question on many brand's minds. As more brands look to accelerate performance from affiliate marketing, a diverse affiliate portfolio can bring many benefits including mitigating risk, growing audience reach and accelerating program growth