Fireside Chat

From Search to Answers: Engineering Affiliate Growth for an AI-First World

March 26, 2026

About The Chat

As AI-powered discovery replaces traditional search, the affiliate playbook is being rewritten. Join industry veterans Monica Niblack (LQ Digital) and Laurie Cutts (Everflow) for a candid discussion on navigating this shift, moving beyond last-click attribution to master visibility within AI answers and LLM citations. This fireside chat is designed for marketing leaders ready to protect their market share, identify emerging competitive threats, and maximize ROI in an ecosystem where AI now dictates brand consideration and conversion.

The AI Answer Reality

Understand why AI-driven discovery is redefining brand visibility and influencing purchase decisions long before the first click happens, and how to adapt your attribution to match.

Closing the Visibility Gap

Learn how to use visibility intelligence to identify where your competitors are winning in AI-generated results and uncover the "white space" opportunities for your brand to lead.

Strategic Media Evolution

Get practical steps to turn AI insights into a smarter media and content strategy, ensuring your brand remains a top-tier recommendation in an AI-first world.

Meet The Expert

Meet The Experts

Monica Niblack
President of Agency Services
LQ Digital
Monica Niblack is President of Agency Services at LQ Digital, where she leads a team helping high-growth companies accelerate customer acquisition and revenue through data-driven digital strategies. With decades of marketing experience and an MBA from UC Berkeley’s Haas School of Business, she brings a sharp perspective on how to harness the power of AI to drive measurable growth and stay ahead in a rapidly evolving digital landscape.
Monica Niblack
President of Agency Services
LQ Digital
Monica Niblack is President of Agency Services at LQ Digital, where she leads a team helping high-growth companies accelerate customer acquisition and revenue through data-driven digital strategies. With decades of marketing experience and an MBA from UC Berkeley’s Haas School of Business, she brings a sharp perspective on how to harness the power of AI to drive measurable growth and stay ahead in a rapidly evolving digital landscape.
Laurie Cutts
Head of Agency & Strategic Partnerships
Everflow
Laurie Cutts is Head of Agency & Strategic Partnerships at Everflow. She brings deep expertise in building high-growth affiliate programs and scaling brand partnerships. With a focus on measurable results and strategic innovation, Laurie helps marketing leaders navigate platform volatility and drive sustainable performance through the integration of martech, performance advertising, and demand generation to drive modern brand growth.
Monica Niblack
President of Agency Services
LQ Digital
Monica Niblack is President of Agency Services at LQ Digital, where she leads a team helping high-growth companies accelerate customer acquisition and revenue through data-driven digital strategies. With decades of marketing experience and an MBA from UC Berkeley’s Haas School of Business, she brings a sharp perspective on how to harness the power of AI to drive measurable growth and stay ahead in a rapidly evolving digital landscape.
Laurie Cutts
Head of Agency & Strategic Partnerships
Everflow
Laurie Cutts is Head of Agency & Strategic Partnerships at Everflow. She brings deep expertise in building high-growth affiliate programs and scaling brand partnerships. With a focus on measurable results and strategic innovation, Laurie helps marketing leaders navigate platform volatility and drive sustainable performance through the integration of martech, performance advertising, and demand generation to drive modern brand growth.
Monica Niblack
President of Agency Services
LQ Digital
Monica Niblack is President of Agency Services at LQ Digital, where she leads a team helping high-growth companies accelerate customer acquisition and revenue through data-driven digital strategies. With decades of marketing experience and an MBA from UC Berkeley’s Haas School of Business, she brings a sharp perspective on how to harness the power of AI to drive measurable growth and stay ahead in a rapidly evolving digital landscape.
Laurie Cutts
Head of Agency & Strategic Partnerships
Everflow
Laurie Cutts is Head of Agency & Strategic Partnerships at Everflow. She brings deep expertise in building high-growth affiliate programs and scaling brand partnerships. With a focus on measurable results and strategic innovation, Laurie helps marketing leaders navigate platform volatility and drive sustainable performance through the integration of martech, performance advertising, and demand generation to drive modern brand growth.

Ready To Scale Your Growth?

Start tracking every partnership and channel, analyze what delivers revenue and engagement, and consolidate your growth efforts.

Transparent Pricing Tiers

Unlimited Seats & Access

World Class Support