Masterclass Library

Everflow’s Francisco Bervis details a playbook for building an affiliate ecosystem where personal rapport drives predictable, scalable revenue. The lesson is simple: investing in partner support is the direct path to activating top-tier talent and securing high-quality traffic. Learn the framework that turns soft skills into hard performance metrics.

AI models like ChatGPT and Gemini are synthesizing consumer recommendations based on affiliate content, creating a "Citation Economy." This Masterclass explains how to monitor your brand's AI footprint and leverage this data to prove the value of your partners beyond the last click. Learn how affiliate strategy is now critical to your brand awareness and search performance.

Digital Mojito co-founders Josh Littler and Sonia Vidal dissect the professional standards that separate great partners from average ones. The masterclass reveals how to diagnose campaign failures and spot critical red flags that destroy advertiser-affiliate trust. Learn the shared responsibilities that are required to scale ethically.

Affiliate veteran Phil Shapiro explains why hiring outside expertise accelerates program growth and minimizes risk. A consultant instantly provides trust and a proven technical playbook, turning a slow, 6-month start into a fast, profitable launch. Learn the core strategy for building a technically sound, fraud-resistant affiliate program from day one.

Mitch Mellotti of Concise Media Group demystifies email marketing, breaking down its complexity into two pillars: compliance and conversion. You’ll learn the single biggest risk to your brand's reputation and how to structure a simple, multi-step sales funnel that drives profit. Stop treating email as a black box and start using it as a reliable revenue driver.

Brandon Wenerd of BroBible reveals the two-decade strategy for building a high-trust media brand that drives performance. The core lesson is that content must align with a user's interests to be shareable, not just commercial. Learn how focusing on cultural fit generates lower media costs and higher customer lifetime value.

High-volume email offers massive scale but comes with significant risk of domain blacklisting and brand damage. Brett Kaufman, a leading email deliverability expert, breaks down the core system for vetting partners and maximizing inbox placement. Learn the three-pillar strategy that turns email into a reliable, resilient driver of Customer Lifetime Value.

Evan Wiecha of 829 Studios details a partnership model built on reciprocal value creation, not transactional referrals. This approach generates an infinitely compounding, negative Customer Acquisition Cost (CAC) by focusing on genuine partner needs. Learn how to transform your program from a cost center into a resilient, self-sustaining growth engine.

Influencer marketing has evolved beyond superficial metrics. True success now requires a data-driven approach centered on personalized, transparent, and measurable partnerships. This masterclass recap with Haafiz Dossa of Inflektion provides a tactical guide to building authentic and profitable relationships with creators.

In this masterclass, Reddvisible CEO Ewen Finser explains how the rise of LLMs has shifted the goalposts from ranking on Google to building authentic consensus. Discover his actionable playbook for leveraging Reddit to influence AI-driven conversations and establish a new framework for durable digital growth.