Everflow

Everflow and CatStats Help Affiliate Managers Boost Revenue with Predictive AI Matching

Platform partnership solves a long-standing challenge in the affiliate industry: efficiently matching affiliates to the most relevant offers. 

Everflow and CatStats Help Affiliate Managers Boost Revenue with Predictive AI Matching

Data-centric solution connects affiliates with high-converting offers to ensure maximum profitability.

[MOUNTAIN VIEW, CA – October 14, 2025]Everflow, the leading partner marketing platform, today announced a strategic technology partnership with CatStats, an AI-powered platform designed for affiliate networks to optimize offer matching. The platform partnership solves a long-standing challenge in the affiliate industry: efficiently matching affiliates to the most relevant offers. 

Built exclusively for Everflow customers, the core of its functionality is the CatStats Recommender Engine, which uses advanced machine learning to automate the offer-to-affiliate matchmaking process, effectively acting as a data scientist for the network. This powerful, data-centric solution is designed to eliminate manual, time-consuming processes and drive performance improvements, with beta and trial users already seeing measurable results, including one network that saw a 5.6% revenue lift in just six days.

The matchmaking system uses powerful AI models to help affiliate managers surface the right offers faster. “Similar New Offers” matches new offer launches to the best-fit affiliates, “Frequently Run Together” uncovers cross-sell patterns between offers, and “From Similar Affiliates” mirrors Netflix-style recommendations and smart fallback models that highlight top-performing or fastest-growing offers within each affiliate’s vertical, ensuring no opportunity goes unnoticed.

“So many affiliate managers still rely on manual, time-consuming work to send offers to their affiliates, chasing them, following up, and hoping someone notices,” said Cristian Ionescu, Co-Founder of Witanalytica, the company behind CatStats. “Even in networks with just a few dozen offers and affiliates, it’s impossible to keep track of everything by heart. Imagine if Netflix or Spotify needed thousands of people to recommend movies or songs manually! That’s not how modern systems work and AI is here to help.”

Beyond matchmaking, the CatStats Affiliate Network Performance Report delivers a high-level audit of the entire network, revealing whether performance depends too heavily on a few top offers or affiliates, exposing churn risk, creative fatigue, and early fraud signals. It segments partners into groups like “Dormant VIPs” to help networks re-engage high-value affiliates and can automatically send personalized offer recommendations, saving managers significant time and effort.

Key benefits and features of CatStats include:

  • AI-Powered Matchmaking: The platform's algorithm intelligently suggests offers to affiliates based on their historical performance and behavior, or based on the attributes of new offers. Once configured, the system can automatically send personalized offer recommendations to affiliates, ensuring consistent engagement and revenue growth.
  • Network Performance Reporting: A dashboard provides a clear overview of network performance, highlighting areas of growth, compliance risks, and opportunities for optimization.
  • Fraud Prevention: CatStats detects suspicious conversions and abnormal traffic patterns, benchmarking affiliates against peers to flag bots, fake fires, and skewed device activity before they impact payouts and advertiser trust.
  • Easy Integration: CatStats connects seamlessly with the Everflow's API, making it a simple, hassle-free integration for Everflow clients.
  • Measurable ROI: The app tracks the incremental revenue and profits generated from its recommendations, demonstrating its immediate value and ROI.

This partnership marks the latest milestone in Everflow’s commitment to platform augmentation and follows recent strategic partnerships with LUUP and Engage & Monetize, each designed to extend the platform’s core capabilities and help brands scale affiliates with confidence.

"Innovation is the key to growth and CatStats is a prime example of the powerful tools our open API enables," said Ed Ceballos, VP of Partner Ecosystem at Everflow. "This partnership showcases how partners can build compelling solutions directly in-platform that solve critical pain points and help us deliver customized, curated Marketplace experiences."

About Everflow:

Scale affiliates with confidence using Everflow’s Partner Marketing Platform. Amplify performance partnerships and marketing, discover new affiliates for growth, and identify your highest ROI traffic sources. Join 1,200+ brands at the forefront of growth, including JG Wentworth, Moen, and Golden Hippo. Learn more at everflow.io.

About CatStats:

CatStats, an affiliate management intelligence app developed by Witanalytica, empowers affiliate networks to maximize revenue by using advanced data science and AI. The platform provides offer-to-affiliate matchmaking and a comprehensive network performance audit. Learn more and watch a demo at catstats.ai.

Media Contacts: 

Krista Kellogg – PR & Community Specialist, Everflow
krista@everflow.io

Cristian Ionescu – CEO & Founder, CatStats
cristian@catstats.ai

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