Learn And Grow Faster

Our Agency Partner Spotlight series interviews experts from our strong network of agencies.

Platform partnership solves a long-standing challenge in the affiliate industry: efficiently matching affiliates to the most relevant offers. 

Collaboration positions Everflow as the foundational technology for LUUP, providing a powerful and innovative solution for brands and agencies looking to tap into the growing trend of social and community-based marketing.

Learn how Orbio scaled a new affiliate program to seven figures in six months using Everflow's partner marketing platform.

With over a million downloads, Runna is a top iOS and Android fitness app. Runna chose Everflow to help manage and scale their growing Ambassador program -- achieving impressive results like a 289% boost in active Ambassadors.

Steal this proven playbook of expert strategies for building and scaling creator partnerships from our recent Everflow Fireside Chat.

Learn how STEMREGEN's affiliate program achieved six-figure revenue in its first five months using Everflow's partner marketing platform.

Breakdown of the key takeaways from our recent fireside on cultivating influencer partnerships.

Our Agency Spotlight series interviews experts from our network of agency partners and this month, we caught up with Adam Glazer, Founder and President of Partner Commerce.

Latest platform innovation expands traffic loss prevention for performance marketers.

Our Spring Collection reflects a fresh lineup of tools, updates, and partner-powered insights to help you grow faster, work smarter, and thrive like a pro.

Our Agency Spotlight series interviews experts from our killer network of agency partners and this month, we connected with Karen Garcia, the Founder and CEO at Lab6 Media.

Our Agency Partner Spotlight series interviews experts from our killer network of agency partners and this month, we connected with Max Johnson, Founder of Jamdesk.

Latest feature release from leading partner marketing platform delivers unprecedented transparency into the full customer journey, empowering data-driven optimization and partner accountability.

Our Spotlight series interviews experts from our killer network of agency partners and his month, we caught up with Matthew Linder, co-founder of Strand Marketing.

Latest feature release from leading partner marketing platform delivers unprecedented transparency into the full customer journey, empowering data-driven optimization and partner accountability.

Our Partner Spotlight series interviews experts from our killer network of agency partners and this month, we caught up with Jessica Robinson, Founder of AMP.

Intelsio's existing relationship with one anchor affiliate allowed them to quickly launch the Shed program, resulting in the affiliate delivering $431K in revenue in just the first month.

Collaboration empowers businesses to uncover additive revenue by connecting with thousands of vetted publishers worldwide.

Our Partner Spotlight series interviews experts from our killer network of agency partners and highlights their impact in the field of affiliate marketing.

At the start of January, we surveyed our valued agency partners to get their take on what 2025 holds for affiliate marketing.

Our Partner Spotlight series interviews experts from our killer network of agency partners and highlights their impact in the field of affiliate marketing. This month, we talked with Alexis Davison, Founder of A is for Affiliate.

Leading partner marketing platform shortlisted for a second consecutive year based on features, client success stories, and global support team.

Tom Wozniak, Chief Operations Officer at OPTIZMO, Technologies, LLC, provides a quick breakdown of email compliance tips that every affiliate should know.

Everflow now addresses a common challenge that eCommerce brands face when trying to share pending revenue figures with publishers through a new platform feature.

Credique drives 562% affiliate growth with Everflow's platform, innovative offers, and data-driven optimizations.

Everflow adds seamless AppsFlyer integration to automate workflows, enhance attribution, and help increase ROI for mobile marketers.

Everflow case study illustrating massive growth in the highly-competitive apparel space.

Offload accounting work with Everflow’s Managed Payments. We’ll handle invoicing, reporting, processing—while you focus on growth!

Everflow introduces detailed funnel insights to track user progression, optimize partner performance, and drive higher ROI.‍

Looking to grow your affiliate program? Use these tips to generate more new affiliates from web search.

Our Partner Spotlight series interviews experts from our killer network of agency partners and highlights their impact in the field of partner marketing. This month, we caught up with Monica Niblack, VP of Performance Marketing, LQ Digital.

Leading mobile gaming company with $2.6 billion in 2023 revenue leverages Everflow's advanced technology to expand affiliate reach and optimize performance.

Get pro tips for sleighing Q4 from Everflow's leading agency partners!

Performance marketing agency All Inclusive Marketing (AIM) achieved 1,110.41% affiliate program growth in three months for Skillz, a leading mobile gaming company.

This month, we caught up with Lacie Thompson, the Chief Growth Officer at New Engen, a digital marketing agency servicing 120+ household name brands, Fortune 500 companies, and industry disruptors.

Heading to Affiliate Summit East for the first time? We got you! Get tips from our experienced team and meet with them at the massive affiliate conference, taking place on July 29 - July 30, 2024 in New York City.

Leading Agency Thrives With Enhanced Platform Features For Nutra Clients

Case study showcasing the consistent strong growth of the affiliate program for PWN Games since migration to Everflow in 2018.

This month, we caught up with Lee-Ann Johnstone, founder & CEO of Affiverse.

This eBook from ElevateHQ combines strategic guidance with actionable tips, making it a must-read for partner management professionals.

Blog post covering the best pay-per-call software for your business.

Our Agency Partner Spotlight series interviews experts from our killer network of agency partners and highlights their impact in the field of partner marketing.

Our Partner Spotlight series interviews experts from our killer network of agency partners and highlights their impact in the field of affiliate marketing.

Unlock teams up with Vibrant Performance agency to achieve 740% growth in quality YOY leads in the Home Equity Agreement space.

Everflow interviews Marshall Nyman from NYMO & Co.

Everflow's VP of Marketing Michael Cole shares his thoughts following his sit-down with Thomas McMahon of ClickBank. They discuss the operational steps they recommend for customers that allow affiliate programs to drive 30% of their sales.‍‍

Named PerformanceIN’s Top 50 Industry Player three times, Stephanie speaks about executive leadership, culture-building remote environments, democratizing data analytics, and the future of the tenured affiliate space at forums such as Affiliate Summit East/West, Capital One's Women in Business Panel, and on Forbes.com.

Want to build a high value affiliate program? Studying B2B affiliate programs like HubSpot provides better lessons towards scaling healthy partnerships. We got a chance to sit down for a fireside chat with Hubspot’s Head of Affiliate Marketing, Daniela Kretchmer, to gain insight into the lessons she has learned from growing the B2B affiliate program for a massive brand.

We sat down with Cameron Gilmore of Blue Fire Leads to discuss the winning strategies of a lead generation agency.‍‍

Content affiliates (a.k.a. publishers) with blogs or review sites spend countless hours creating stories to sell your products. With most partner platforms built to assign commission to the last click before a sale, content affiliates often go unrewarded for their sale-driving efforts. Fortunately, first touch attribution features in a partner platform can help solve this issue.

Everflow's VP of Marketing Michael Cole shares his thoughts following his sit-down with Aaron West of WikiHow. They discuss the ins and outs of growing a successful affiliate content publisher business. ‍

Beyond partner churn, purchase reports don’t tell the whole story of consumer value. Data from consumers who don’t immediately drive a conversion -- like consumers who make repeat purchases, come back to your site via retargeting, or are introduced to your site by a compelling product review, do not show up in standard purchase reports. There is a strong method, however, to bolster your partner evaluation efforts: tracking events.

Any savvy business owner knows that if you don't know your numbers, you don't know your business. Knowing which numbers move the levers of growth for a digital store is complicated, which is why merchants turn to Daasity to give them immediate insights and dashboards into their most valuable metrics. If you’re a Shopify store owner, be sure to check for the blind spots we highlighted here.

The efficacy of email marketing continues to outshine most other channels. This guide, courtesy of our powerful collaboration with OPTIZMO, provides you with everything you need to drive results through an email marketing program that is set up for long-term success.

With the rise of influencer and affiliate marketing in recent times, we wanted to dive deeper into its potential impact and opportunities, so we gathered five industry experts to talk about its evolution. Here, we highlight a few key takeaways from this roundtable event for gaming brands to consider for their marketing strategy.

Upgrade your affiliate program today by gaining insights from drilling down into your partner placements. Learn how this is easily done in Everflow today in the sixth post of the 7 Steps To Upgrade Your Affiliate Program For 2021 series.

No matter the type of affiliate program, with fighting fraud, the goal is to be effective and efficient. Save your team time and catch more fraud by implementing smarter fraud prevention reporting and technologies.

Learn how QR codes can generate more revenue for your affiliate program today through tracking the offline efforts of your existing influencers and partners.

In the 4th step of our 7 Steps To Upgrade Your Affiliate Program for 2021 series, we dive into potential tracking issues facing your program’s influencers daily that you may not be aware of (and that can impact your program revenue), and how you can use smarter coupon-related tracking to overcome those difficulties.

Liquid Rise Media delivers impressive results for a variety of clients and has utilized curated partner introductions through the Preferred Partner Program from Everflow to grow even stronger.

Everflow's VP of Marketing Michael Cole shares his thoughts following his sit-down with Pierre-Olivier Danhaive of Verbolia. They discuss how eCommerce businesses should be using long-tail keywords to grow traffic online.‍

Neil Patel’s agency, NPAccel, ranks on Google for 1M+ keywords, with 25-40% of those ranking on page one and is driving 8M+ visitors per month to their website by practicing what they preach as it relates to SEO with their own brand. That’s the level of extraordinariness they’re aiming for with their clients. Here are some highlights from their approach.

Michael Cole, VP of Marketing, shares his reflections on his conversation with Amanda Farris and Nasser Aftab of Phonexa. This chat is full of tips from their intimate lens of how to be successful in driving insurance leads.

The integration with Segment allows you to connect all of your external data sources and feed them into Everflow in real-time. Combining your external data with Segment into the Everflow platform provides you with a single source of truth dashboard for all of your performance results.

After building a partnership program at a rocket ship company that grew 6X in staff within a single year, Bruno Cunha from Oyster shared some fantastic tips on scaling partnerships during this fireside chat.‍

Our team created a guide for our fave things to do when in town during this year's Everflow Connect. Enjoy and please give us a shout if we missed anything!

Utilizing strategies that we’ve now built into the Everflow platform, we turned a 9% ad spend increase into a 91% increase in 2022 Q4 quality leads through simple optimizations. In Our Google Ads Playbook, we delve into exactly how we’ve refined our Google Ads strategy, providing actionable insights and solutions to help you return more quality leads in your own business.

In this case study, we dive into how Modanisa, a leading modest fashion platform, was able to generate over $150,000 in new revenue through introductions from just two partners from Everflow.

Natural Intelligence is a category-defining leader in the world of intent media, connecting consumers with brands through our comparison websites, Top10.com and BestMoney.

Everflow's Tony Cohn sat down with Full Service Funnels' Owner Kris Trujillo to share key strategies to outfit your performance funnel for exponential Q1 sales.

The 7 Steps To Upgrade Your AffilIate Program for 2021 series features insider insights designed to give you actionable strategies for building a stronger program using advanced features. The first of these steps features how you can be proactive with identifying and avoiding coupon poaching, which can really damage your affiliates’ capabilities for driving results.

As consumers go digital and become more dependent on their mobile devices, Pay-Per-Call continues to be at the forefront of key performance marketing channels

This is an overview of the most common fraud types, and how to fight them.

Everflow's VP of Marketing Michael Cole shares his thoughts following his sit-down with Evan Heby of Tipalti. They discuss the interesting and complex relationships between brands and influencers in today's creator economy. Additionally, in this discussion, they examine what incentivizes top creators and how a business should go about finding the right talent to represent their product or service.‍

Taking SEO advice is about trust. There are thousands of articles about SEO, written by people trying to rank up on SEO. Neither you nor I will ever see the vast majority of that content created by supposed experts. That is why it was so exciting when we got the chance to learn from Matthew Santos of NPAccel, who is a real expert.

Announcements like iOS 17's Private Browsing typically bring worry that the end of advertising is near. Fortunately, Everflow is here to overcome these challenges by tracking the right way and keeping up with the times.

Everflow leads a conversation focused on coupon poaching via web extensions and their threat to an e-commerce company's profit margins.We are thrilled to be joined by Alex Heckmann from clean.io as he discusses how coupon poachers operate and the solution his company provides to combat them.

Watch this fireside chat on using affiliate marketing to grow DTC brands, featuring our guests Jackie and Antonio Rey of Jax Marketing.

SKAdNetwork, and the IDFA changes in iOS 14.5, fundamentally changes how attribution is done in the mobile performance marketing space. Here is what to know and how to handle these changes.

This guide will provide your business with a solid foundation in affiliate marketing that will allow you to re-imagine your growth and revenue goals. By the end of this article, you’ll be ready to launch your own program and say “hello” to cost-effective growth.

Lead generation can be a challenging aspect of establishing a brand, but can be a precursor for a loyal customer base. A robust lead generation strategy can help immensely to further your sales efforts and by consistently working on building a scalable and repeatable lead generation process, you can ensure that leads keep coming in.

Everflow sits down with Databowl's Simon Delaney to chat about all things lead generation.

Authenticity, commitment and community are a few of the driving forces behind East 5th Avenue's thriving referral circle, Traffic Tribe. We spoke with Amber Spears, Co-Founder of East 5th Avenue, who shared a passionate perspective on how to take your affiliate program to the next level. Her refreshing business approach truly embodies the pandemic cliche that "we're all in this together."

With the rise of social media and other fast-moving digital marketing strategies, it’s more important than ever for brands to have adaptable and organic marketing strategies that can keep up with instant trends and changes. Brand ambassadors are the key to word-of-mouth marketing, and can offer a responsive, personal approach that is unparalleled by even your best social media manager.

Social media platforms are powerful channels in terms of ad spend and ROI. Here, we take a look at how Everflow effortlessly supports your social media marketing strategy.

We’ve seen a huge shift in the ecommerce space over the last couple of years towards the direct-to-consumer model. When you’re selling directly to your customer, your brand's story has never mattered more. Here, we highlight some key ideas around how DTC brands can set themselves up for success as we continue to navigate these shifting tides.

From higher payouts from hand-picked brands, to huge referral bonuses, to better affiliate monetization strategies, the FanFuel Affiliate Program is a power player in the nutra space. Check out how the FanFuel team scaled their program to seven figures -- in just seven months with Everflow!

In this edition of our fireside chat, we sat down with Wade Tonkin of Fanatics to discuss how his company leverages its brand presence to scale its affiliate program as well as how they approach recruitment.

Everflow Workshop on "Hacking The Subscription eCommerce Equation" with Ro Bhatia, COO of LimeLight.

This case study details how Harvest Hosts, an emerging RV vacation brand, created a thriving affiliate program with the help of payout, creative, coupon, and email segmentation features in the Everflow platform.

This guide will walk you through the good, the bad, and the ugly of affiliate marketing. Setting you on the path towards success through big picture strategy combined with actionable tactics.

Creating a strong brand means becoming a necessary extension of your customer. Consider how brand advocates can help facilitate effective community marketing to grow your brand.

Scaling in performance marketing, especially for native advertising, can feel like a constant science experiment of headlines, images, placements, and bid ranges. However, it’s fairly agreed upon that one of the absolute most important elements is the creative - meaning the image and headline that users see in order to click on your ad.

Referrals are a very strong way to attract new clients, and businesses don’t leverage this channel nearly enough. This is because they either have a problem starting up their referral strategy, or they just decide to skip it altogether. Fortunately, you will not need much in order to build up your referral strategy – only some very smartly used content.

Effective branding is the gateway to establishing credibility and designing the identity of your small business. Here are five reasons to focus on customer relationships in your branding campaign.

The main goal in affiliate marketing is obviously making sales to earn commission. This guide offers practical tips for attracting and engaging potential customers using effective content marketing with an emphasis on SEO.

How to grow during a crisis opens up a thousand questions that all depend upon the unique challenges being faced. Should you change your messaging or shift your goals? Should you cut your advertising budgets or invest in testing new approaches? Is your audience open to seeing your branded content in a crisis? There’s no one-size-fits-all answer on any of these questions.