Fireside Chats with Industry Experts

Are you ready to move past the hype and truly leverage brand partnerships that drive revenue? Join industry leaders Henrietta Sheeran (Affiliate Summit), Haafiz Dossa (Inflektion), Ed Ceballos (Everflow), and Rob Israch (Tipalti), for an exciting fireside chat to reframe how you tackle influencer and creator partnerships. This isn’t just another session on influencers. We’re diving into the nuances that differentiate creators, brand ambassadors, affiliates, and influencers, with an honest take on different approaches, and how to pick the one that makes the most sense for your brand’s growth journey.

In this fireside chat, join Dustin Howes from Affistash and Tony Cohn from Everflow as they share how brands and agencies are scaling their affiliate programs faster through precise partnerships that drive results from day one. Most notably, you’ll gain access to two powerful partnership fit practices: You’ll learn how Affistash creates lean, tailored influencer rosters that produce stronger partnerships and how the Everflow Marketplace makes it easy to connect with relevant, high-impact partners ready to scale your campaigns ASAP.

Join us for a fireside chat with Adam Glazer, President of Partner Commerce, where we'll explore how businesses can leverage partnerships to expand their reach, foster valuable relationships, and drive scalable results for their B2B partner programs. Whether you’re new to affiliate marketing or looking to enhance your current strategy, this session will provide actionable insights, real-world examples, and best practices for building and managing high-impact B2B partner programs.

Join Jordan and Tony from Everflow for an in-depth fireside chat with Tommy Thornburgh and Hope Fleagle from Prime Corporate Services. Discover how Prime Corporate Services, one of the fastest-growing companies in the incorporation space, leveraged Everflow’s partner marketing technology to scale its affiliate program to seven figures—in just seven months! You’ll also learn about the critical role incorporation services play in today’s business landscape, why this niche is booming in the affiliate space, and how Prime is paving the way for continued success in 2025.

Join us for an insightful fireside chat as we dive into the key trends that will shape the future of eCommerce in 2025. With the holiday season on the horizon, we’ll focus on identifying the winning strategies to help your brand thrive in the faster-than-ever eCommerce economy. This fireside chat is your chance to get ahead of the competition and make 2025 your most successful year yet!

Customers interact with brands across multiple channels in today’s fast-paced digital landscape, expecting a seamless and personalized experience. Join us for a dynamic fireside chat with Monica Niblack, where she covers how to craft a unified omnichannel solution, leveraging data to invest budgets wisely to drive the best outcome and accurately measure success to optimize your marketing efforts.

Join us for a fireside chat where we’ll explore the strategies top agencies use to drive extraordinary affiliate growth. Discover how All Inclusive Marketing (AIM) leverages their resources and expertise to supercharge affiliate programs, turning them into engines of success. Jason Sires from AIM will share real-world examples, including their process that helped Skillz achieve 1,110.41% growth in just three months by optimizing and scaling existing relationships. Learn how this approach can be applied to your program, whether you’re looking to partner with an agency or enhance your affiliate management approach. Don’t miss this chance to gain insights that can drive significant growth and give you a competitive edge.

Join us for a Fireside Chat with ShipOffers, a premier provider in product sourcing and fulfillment with over 23 years of experience. This conversation will delve into the ways that brands can use fulfillment centers like ShipOffers to accelerate their growth in the evolving Nutra affiliate space. From overcoming common challenges in product launches to building lasting partnerships, discover how ShipOffers leverages innovation and expertise to drive success for client affiliate products and programs. Gain valuable insights as well into the trends shaping the future of the nutra affiliate space and how to position your brand for faster growth.

Join us for a fireside chat with Playtika, a leader in the mobile gaming industry, as we delve into the strategies that have produced 34 million monthly active users for their games. We’ll explore how Playtika’s affiliate marketing efforts have evolved, including their switch to Everflow last year and the launch of their new affiliate program aimed at empowering smaller partners. This discussion will also highlight the power of Everflow’s features for data-driven decision-making and the exciting developments Playtika has planned for the future.

What if you could increase your answer rate and stop email campaigns from drowning in the spam folder? Join Warmy.io and Everflow for a fireside chat to get technical tips from industry leaders (over 250,000 domains helped, 100,000+ hours saved, $8 million+ in additional transactions) and unlock a boost in answer rates. This is your ultimate toolkit to optimize your email marketing and grow your affiliate program.

The approach to selecting financial products and services has changed with people making decisions based on recommendations from trusted influencers, financial gurus, mass media publishers, and review sites. Affiliate and influencer marketing have become table stakes for financial services companies as these channels are the best ways to develop relationships with major financial publishers -- such as Forbes or Consumer Affairs. Join Dan DeSilva and Eric Famoso from Vibrant Performance for a fireside chat to learn how financial and fintech brands leverage affiliate marketing to reach target customers, exceed past growth goals, and reduce marketing spend.

Join our fireside chat with Mike Mallazzo of Forum Brands, where we will unpack his multiplayer eCommerce growth strategy. The cost to acquire traffic keeps increasing - eCommerce brands have to adapt to driving growth without relying on cheap traffic sources. Develop your eCommerce shoppers into an audience that trusts and returns to you, and then cross-promote with other synergistic eCommerce brands to your respective audiences to increase the monetization of each user while staying authentic to your brand’s viewpoint and audience.

Pay-Per-Call is an emerging channel for both brands looking to grow faster and marketers looking to develop a steady income in performance marketing. Ringba CEO Adam Young will give you everything you need to quickly get-up-to-speed with Pay Per Call, and launch your first campaigns ASAP.

Arming businesses with the power to sell and ship globally, without experiencing the typical growing pains that accompany creating a fully functioning online store, Shopify is the preferred eCom platform of over 4.4 million stores generating over $7 billion in sales. Getting started with Shopify is easy, which is why it’s so popular. However, laying the foundation for a scalable store that converts more visits to repeat customers is often overlooked by many merchants. Thankfully, we’ll be chatting with two Shopify experts, Richard and Neil from ShoptivityLabs, with over a decade of industry experience in launching Shopify stores for brands of all business stages.

Join Jordan and Tony from Everflow for a fireside chat with Meghan Damico, Director Of Direct Partnerships at Golden Hippo. Voted one of “The Top Places To Work In 2024” by USA Today, Golden Hippo is a fast-rising star in the D2C space, launching brands that are driving serious volume to their products. Golden Hippo also has an incredible affiliate program. Since joining Everflow in early 2020, Golden Hippo’s program has experienced substantial growth, ramping up to seven figures in revenue during the first six months.

Join us for a Fireside Chat with Buygoods, a leading international marketplace and affiliate network with over three million customers, where you’ll learn how to turbocharge growth for your eCom brand through better performance on online marketplaces.

In the dynamic world of marketing, one pressing question often looms over affiliate campaigns: Are they truly making a difference? With an abundance of data at our fingertips, deciphering which affiliate partners drive genuine incremental revenue can pose a significant challenge. Join us for an illuminating webinar led by PartnerCentric Founder & CEO Stephanie Harris and VP of Product & Innovation, Tom Rathbone, where we'll delve into the intricacies of determining the true impact of your affiliate marketing initiatives. Gain invaluable insights into identifying the partners and partner categories (such as content, BNPL, loyalty, coupon, technology, mobile, and media buyers) that drive tangible and incremental value-add to your bottom line.

In 2023, the team at Everflow decided to revamp our already successful referral program. Through in-house resources and no additional upfront spend, enhancements to our referral program generated results like 120% YOY growth in quality leads and a 3.3X faster closing rate. These enhancements are not unique to Everflow, as we will show you in this fireside how your SaaS business can achieve similar success following our step-by-step formula.

As traffic prices increase, brands and offer owners are struggling more than ever to remain profitable. This is where Conversion Rate Optimization (CRO) comes in, offering brands a way to make more profit from their existing traffic. Join Conscious Partners to learn the exact CRO strategies they have tested on $500M in traffic. Discover how you can leverage CRO to retain affiliates, increase profits, and unlock huge scale with your company.

Join ExpertSender for a Fireside Chat on revolutionizing your affiliate program through email marketing. Gain new insights in a concise session with industry leaders, elevating your business through the power of email marketing.

Join our panel discussion with leading experts in affiliate and influencer marketing as we delve into the dynamic landscape of emerging verticals in the GCC region for 2024. Since the industry is evolving, our panelists will share their opinions on the untapped opportunities, challenges, and growth strategies for these burgeoning performance channels.

The world of pay-per-call lead generation is abuzz with recent and upcoming regulatory changes that are reshaping the way companies handle and validate customer consent. These changes are poised to have a profound impact on the entire marketing landscape, particularly in highly regulated sectors such as Insurance and Financial Services. In this eagerly awaited second installment of our series, we are thrilled to introduce Yung Chung, the General Manager of the Insurance vertical at ActiveProspect. Yung will provide invaluable insights into these regulatory shifts, shedding light on their implications for businesses and sharing expert strategies to ensure you're fully prepared.

No matter your industry, your campaigns will always benefit from stronger creatives. In this exclusive masterclass, you’ll hear how experienced media buyers Bogdan and Livia produce creatives that deliver better campaign ROI. Besides sharing their optimization tips, Bogdan and Livia will provide strategies to reduce your creative costs and help take your campaigns to new territories.

In the ever-evolving landscape of lead generation, Pay Per Call has emerged as a transformative force, enabling businesses to adapt and pivot effectively in response to evolving regulations and changes. This is even more important in industries and verticals like Insurance and Financial Services where new rules and regulations will require you to make fundamental changes to how your business operates and generates leads. Diversifying into inbound calls has become not just a strategic option but a necessary step to protect your business, mitigate big potential losses, and scale your operations. Inbound calls are a crucial and dynamic customer acquisition channel for performance marketing companies and enterprise brands. They not only ensure compliance with ever-changing regulations but also deliver high-quality leads, build trust, offer personalized engagement, and provide valuable data insights.

The affiliate industry has seen a flurry of innovation and development this year with new partners and technologies that have quickly taken hold. Join Michael Cole, CMO of Everflow and Renee Christensen, Sr. Director of Data and Analytics Strategy at Acceleration Partners as they walk through what happened in 2023, share expectations for the year ahead and review practical steps for brands looking to scale their partnerships in 2024.

Join Lacie Thompson from LT Partners to learn how you can expand your partner mix to reach new audiences and drive incremental growth. Many partner programs rely on only a handful of affiliates and strategies for diversifying their affiliate partnerships is still a big question on many brand's minds. As more brands look to accelerate performance from affiliate marketing, a diverse affiliate portfolio can bring many benefits including mitigating risk, growing audience reach and accelerating program growth

We're sitting down with Kount to discuss the effect fraud has on the affiliate space and what can be done to prevent it. In this fireside chat you’ll learn how prioritizing fraud prevention can help you grow your business with a sense of safety and confidence.

Join Tami Nealy from Find Your Influence to learn how partnering with influencers can supercharge your affiliate program. Influencer marketing has been embraced for many different brand strategies, however, connecting the influencer to the affiliate strategy is still a big question on many bran’s minds. As more and more brands see strong performance from affiliate marketing, adding influencers to the mix can often be the cherry on top in reaching your KPIs.

Ensuring that your site is functional for all is simply the right thing to do. Customers who want to know more about your business, should have the tools in place to engage with your content. By opening up your business to more communities, you’ll also gain additional benefits like avoiding lawsuits, boosting customer retention, and reaching a wider customer base. Join us as we chat with Dor Barak from Userway, an award-winning accessibility company, to learn the current state of website accessibility and how you can put a plan in place to have a more accessible site this quarter.

Join us as we sit down with Jennifer Tryk of Wickfire, an award-winning digital market company that owns and operates two extremely successful content sites: BuyersGuide.org and TheCoupon.co. We'll dive into trademark plus (TM+) bidding, the emerging new affiliate promotion strategy that defies the conventional wisdom that trademark bidding is always a no-no.

As businesses grow, it’s crucial to find ways to make your organization more efficient, so that your most valuable resources, your people, can spend less time on manual, time consuming tasks and more time on strategic initiatives. For Ad and Affiliate Networks, managing relationships with your publishers and affiliates efficiently is critical for long-term success. Streamlining the end-to-end payments process is one of the easiest ways to build credibility with your publishers, affiliates, and other partners that support your business. Without the proper tools, ensuring all payments are on-time and accurate can be almost impossible. During our webinar, we’ll discuss how you can get performance marketing tracking, analytics, and global publisher payouts in one platform with Everflow and Tipalti.

We're sitting down with Intercom (a leading customer support solution provider with over 25K clients) to chat about how your customer success efforts can lead to more than just satisfied customers. In this fireside, you'll learn how providing stronger customer success can lead to upticks in revenue as well.

Join us for a conversation with Oana Manolache, the founder and CEO, of Sequel (which powers this webinar.) We'll explore her experiences growing the startup and why they've doubled down on partnerships as a major growth engine.

Discover the key to unlocking your e-commerce business's full potential and boosting sales with a top-notch shipping logistics process. Don't let common mistakes like lack of updates, poor packaging, and shipping delays ruin your customers' buying experience. Our chat with Sprint Logistics will help you to gain insights into the customer journey post-click and optimize your shipping process for maximum profits. With Sprint’s expert guidance, you can deliver exceptional customer experiences and boost your bottom line.

Join us as we sit down with Cody Bramlett from Supplement Millionaire to discuss how to avoid the common mistakes that are made when entering the supplement space, components for a quick launch, and strategies to scale your brand (including generating AOVs as high as $200).

Join Kyle Dana of Digistore24 USA as well as Marc Gaudett and Manny Ju of Maropost to learn how you can generate more email revenue through better body copy. They will draw upon their combined years of industry experience to provide proven tips and strategies to ensure your email copy gets seen, read, and acted upon more often.

We'll explore everything that your brand needs for launching a pay-per-call program in less than 30 days based on Ninfa’s extensive affiliate marketing industry experience at the leading performance marketing network, Madrivo.

This chat is ideal for any business looking to expand into affiliate marketing, influencer promotion, paid search, or any new channel, and start generating stronger results faster.

Learn the importance of tracking omnichannel performance and developing a plan to do so.

In this fireside chat, Everflow’s Tony Cohn will sit down with Lenée Gill and Alex Gunoe from Digistore24 to discuss the process of vetting, courting, and going steady with the right offer.

In this fireside chat, we’ll sit down with Richard and Neil from ShoptivityLabs a leading brand consulting firm with over a decade of industry experience. We’ll uncover how successful companies generate more revenue from their Shopify stores, and how you can grow your store faster.

The playbook for how companies can massively accelerate growth through an effective cloud marketplace strategy.

Learn to leverage native ads to push beyond stagnant growth results and unlock 10X growth in the new year!