AI discovery, cart abandonment, attribution mastery — all in this issue

Your Shoppers Are Searching. AI Is Answering. Are You in the Results?

95% of your ecommerce traffic is anonymous.

These aren't random visitors. They're high-intent shoppers discovering products through AI-generated responses. And if your brand isn't showing up in those results, you're invisible before they ever reach your site.

This Thursday, May 14 at 1:30 PM ET, Chris Lettera of Minty Recover is holding a live, open AMA inside the Everflow Success Trackers community. He'll break down exactly how Minty and Everflow work together to identify anonymous users and attribute them correctly at conversion — closing the gap between "they found us somehow" and "we know exactly what drove that."

BRING YOUR QUESTIONS ON:

Want a head start before Thursday? Chris wrote a full breakdown of the "95% problem" and Minty's blueprint for closing it. Read it here.

Join Success Trackers to Access the Live AMA →

The Counterintuitive Move That's Recovering Dead Revenue

Most remarketing strategies operate on the same assumption: chase everyone who abandons. Follow them everywhere, push hard enough, and eventually they'll come back.

CartBooster is doing something different — and it's working.

Here's the take most marketers won't say out loud: not every customer is worth chasing. The brands winning at remarketing aren't running harder campaigns — they're running smarter ones. CartBooster built their entire approach around a bold premise: the willingness to let certain shoppers go is exactly what makes your recovery of the right ones more effective.

IN THIS MASTERCLASS:

Section 1 of this newsletter named the problem: you're losing shoppers you can't see. This is the system for recovering the ones actually worth reaching.

Read the Masterclass →

Master Marketing & Attribution End-to-End

If you've been reading attribution reports without fully trusting them, or optimizing campaigns on instinct more than signal, the Strategist Track is the missing layer. Nine modules on attribution, ROAS, media buying, fraud detection, and data-driven campaign optimization — built for performance marketers and agency teams who own growth numbers.

I can finally understand my attribution reports instead of just staring at them. The fraud detection module saved us real money.

Certified Strategist

This is Everflow Academy's deepest advanced track. It doesn't just teach you how the platform works — it teaches you how to make it work for compounding returns.

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Tomorrow: 100K New Telehealth Customers — Live

May 13, Will Perry of Reason Agency and Everflow CMO Michael Cole are going live this Wednesday to break down the mechanics of high-volume telehealth acquisition. If you're a telehealth founder or CMO thinking about scale, this one's meant for you. Secure your spot before it fills up.

Register Now →

Which Everflow Hero Are You?

60-second quiz · 6 archetypes · Personalized certification path

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